A home for my words, visuals and creative ambitions
Hey! I’m Rasheed
I’m a content writer, content creator, digital marketer, and much more.
Crafting Narratives, Designing Experiences
Education
I've always been drawn to storytelling, visuals, and creativity—but my love for business and connecting with people made marketing the perfect path for me.
At Hofstra University, I got to explore this passion not just in the classroom but through leadership roles as Secretary for both NAACP and Hofstra Startups, as well as serving as a Resident Assistant for Hofstra Residential Life
Each experience reinforced my belief that great marketing is about more than just strategy—it’s about people, stories, and the connections they create.
Career
In 2019, I moved to the United States. Battling the beast known as Covid and in an unfamiliar space; I leveraged what I knew. This began my freelance digital marketing career. I worked on developing graphics and designs for small businesses, template web designs and deepening my understanding of the field before taking a hiatus to pursue my bachelors in Marketing.
I landed my first official marketing role in 2023 with a small start-up as a Marketing Assistant. This role deepened my affection for marketing and all that came with it.
After graduating from Hofstra. I got a role as a Copywriting Intern for C&A Digital. That experience revisited many of the basics and taught me advanced skills I would need to succeed in the marketing world.
My marketing journey began in 2018 when i decided to spend a few weeks with a close friend of mine. His mother managed to secure me a summer job as a promotions associate for Grace Kennedy Ltd.
Over the few weeks that I worked there, i learned that the marketing field was people focused and demanded equal parts strategy, adaptability and creativity.
That’s when I realized, it was where I belonged.
Currently, I’m working as a freelance marketer, offering marketing solutions, digital marketing and content writing services to small businesses.
I am always seeking to learn from seasoned marketers through mentoring or professional opportunities. My career dream is to collaborate and work with other creatives who are as passionate and driven as I am, and do work that has a positive effect on businesses and people we believe in.
Creative Projects
Creative writing, logo designs and a Twitch channel are just a few of my creative projects.
I do them primarily as hobbies, but they frequently lead to constructive conversations and meeting cool people who have helped me develop skills directly applicable to my professional life.